For over 20 years, Whitney Keyes has helped individuals and organizations get to the next level through leadership, advocacy and strategic communication. She’s worked as a senior Microsoft manager, strategic adviser for American Express and a consultant to thousands of individuals and organizations around the world. She has received numerous grants from the U.S. State Department and has partnered with the World Affairs Council to empower non-profits, social entrepreneurs, women leaders, and youth in Asia, Africa, Latin America, and Eastern Europe. Whitney is an appointed member of the National Women’s Business Council, a non-partisan federal advisory council created to serve as an independent source of advice to the President, Congress, and the U.S. Small Business Administration on economic issues impacting women in business.
Whitney served as a professor and fellow for the Center for Strategic Communications at Seattle University and is a guest lecturer for Washington State University’s Cultivating Success program for family farmers. She’s taught courses ranging from Global Reputation Management to Digital Media at a variety of academic institutions. Today she’s principal of a global consulting firm, developing strategic approaches to help social enterprises and underserved communities find their voice and achieve success.
While at Microsoft, Whitney managed global marketing campaigns, including the launch of Office 2000, an $8 billion business. She helped create the company’s first Corporate Social Responsibility report and the development of Unlimited Potential, the company’s primary philanthropy program that continues today. Prior to that role, Whitney worked for the City of Tacoma’s Economic Development Department. She helped manage the Neighborhood Business District Revitalization Program, advocating for over 500 small businesses to help them survive and thrive. She began her career managing her family’s wholesale and retail art businesses.
Whitney was a winner of the Small Business Administration’s Women in Business Champion of the Year Award for Washington State. She’s the author of the book, Propel: Five Ways to Amp Up Your Marketing and Accelerate Business (Career Press).