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Classes are designed to challenge your thinking and develop your professional skills. You’ll leave each class with a unique set of tools to approach new communications challenges.

Tailor your experience to your career goals by focusing on one of eight areas of specialization. Use the search widget below to sort classes by quarter, specialization, instructor and degree track for each quarter. Get a comprehensive view of the full academic year in our Course Guide.

View the University of Washington Academic Calendar for important dates, including quarter start and end dates, registration dates and deadlines, and campus holidays.

Registration numbers (SLNs) are located on the Time Schedule. Please read the Department’s statement on internet resource requirements for access to courses.

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COMMLD 570A: Building Successful Online Communities

(

Hill

)

- 2024-2025 | Autumn 2024

MCCN Elective | Meets Research Methods Requirement | 5 Credits
Tuesdays 10/1 – 12/3, 6:00pm – 9:50pm | CMU 104
Registration SLN: 13075

Course Description:

Before Wikipedia was created, there were seven very similar attempts to build online collaborative encyclopedias. Before Facebook, there were dozens of very similar social networks. Why did Wikipedia and Facebook take off when so many similar sites struggled? Why do some attempts to build communities online lead to large thriving communities while most struggle to attract even a small group of users?

This class will begin with an introduction to several decades of research on computer-mediated communication and online communities to try and understand the building blocks of successful online communities. With this theoretical background in hand, every student will then apply this new understanding by helping to design, build, and improve a real online community.

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COMMLD 570A: Stakeholder Mindset and Communication

(

Howard

)

- 2024-2025 | Winter 2025

Track Neutral | 3 Credits
Wednesdays 1/8 – 3/12, 6:00pm – 8:20pm | DEN 259
Registration SLN: 12721

Course Description:

In August 2019, the Business Roundtable, a group of 181 CEOs from the largest corporations in the world, created, signed, and distributed  a formal document, “Statement on the Purpose of a Corporation.” This communication stated that this group was committed to leading their companies for the benefit of all stakeholders — shareholders, communities, employees, suppliers, and customers. 

In this course, we’ll examine this diverse set of stakeholders and take a closer look at how they interact with corporate leaders and each other internally and externally. What role will marketing communication professionals have in making companies’ messaging more stakeholder focused and inclusive going forward? 

From Elon Musk’s Twitter takeover to the mercurial work policies at Amazon, we’ll examine why companies which do not support stakeholder theory risk losing value. And why the ones that do gain it.

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COMMLD 570B: Community Data Science

(

Hill

)

- 2022-2023 | Spring 2023

Track Neutral | Meets Research Methods Requirement | 5 Credits
Mondays 3/27 – 6/5, 6:00PM – 9:50PM | CMU 104
SLN: 12571

Course Description

This course will introduce basic programming and data science tools to give students the skills to find, access, and synthesize data into information that can be analyzed and acted on. We will cover the basics of the Python programming language, web APIs including APIs from Wikipedia and Twitter, and basic tools for statistical hypothesis testing, data manipulation, and visualization. Students will be encouraged to bring questions and problems from their own area of interest and apply Python and Data Science to those problems through an independent project. Our target audience is students with no previous programming experience. 

Meets Research Methods Requirement.

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COMMLD 570B: Leadership at All Levels

(

Myers

)

- 2023-2024 | Autumn 2023

Track Neutral | 3 Credits
Wednesdays 9/27-12/6, 6:00PM – 8:20PM | DEN 212
Registration SLN: 13023

Course Description

Leadership shows up everywhere, every day–and it is open to us all. Building on the Comm Lead leadership coursework, this course will take the theoretical development of one’s leadership style and bring it into practice with one’s work style. Classes will focus on mini-workshops around the following topics: decision-making processes, presentation skills, practical communications, how-to be a team player (including how-to run a meeting, how-to write an email), and drafting your optimum work experience. Students will complete the class knowing how to address bias and success inhibitors within any organization; develop skills for collaborative and successful leadership at any level; and understand how to empower their workplace for everyone. Guest speakers will share stories from leadership perspectives at different companies and how they approach their own development and empowerment.

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COMMLD 570B: Understanding Online Communities and their Data

(

Hansen

)

- 2023-2024 | Spring 2024

Track Neutral | Meets Research Methods Requirement | 5 Credits
Wednesdays 3/27 – 5/29, 6:00pm – 9:50pm | CMU 242
Registration SLN: 12574

Course Description

Navigating online communities constitutes a large portion of what we experience as “the internet,” and yet understanding these communities is not always a straightforward or easy task. This course will explore the nature of online communities, different ways we can come to learn about them, and how we should think about handling the data we collect (and indeed, whether to collect it at all). Students will gain a basic social scientific foundation for thinking about communities and the affordances of computer mediated communication before surveying several established approaches to collecting and analyzing data produced by and about specific communities, including surveys, web scraping, and social listening/monitoring. 

Throughout, we will consider the ethical implications and demands of our work as researchers and professionals, emphasizing such values as respect for persons, prevention of harm, and beneficence. Students will conclude the course by developing group research projects using one or more of the methods we’ve learned together to answer a clearly defined research question and presenting their findings within a professional context.

Meets Research Methods Requirement.

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COMMLD 570C: Cross-Sector Collaboration for Social Change

(

Foot

)

- 2023-2024 | Spring 2024

Track Neutral | 2 Credits
Mondays 3/25 – 5/20, 6:00pm – 8:20pm | CMU 126
Registration SLN: 21560

Course Description

Social change requires organizations in the private, public, and nonprofit sectors to collaborate well. However, organizational leaders face many challenges in doing so. Cross-sector collaboration is a complex communicative process that underlies every aspect of societal change, at multiple levels and across many kinds of difference.  In this course, students will employ concepts from several fields to analyze and practice real-world instances of cross-sector collaboration, and develop the communication skills essential for interorganizational interactions that foster social change.

The centerpiece of the course is a 5-week simulation of collaborative decision-making conducted during class sessions. In the simulation, each student has a role in a (mock) multi-sector task force– situated in a fictional mountain town– that negotiates the creation of a wildfire mitigation safety plan. Through the simulation, students will apply knowledge gained from course readings, and develop skills in assessing other stakeholders’ needs and motives, building alliances, communicating constructively through disagreements, and negotiating multilateral agreements for the collective good.

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COMMLD 570D: Media Entrepreneurship

(

Anand, Briggs

)

- 2023-2024 | Autumn 2023

Track Neutral | 3 Credits
Tuesdays 10/3-12/5, 6:00PM – 8:20PM | DEN 213
Registration SLN: 23354

Course Description

This course is for anyone who wants to learn what it takes to build something from scratch, from user research, to creating buy-in to launching your idea. We’ll cover product development frameworks, operational thinking and crucial leadership skills to develop a new product, service or program as a standalone business or within an existing organization. We’ll practice how to define and verify a problem to solve for your users, test your assumptions, create buy-in and collaborative structures among leadership and design a strategic and operating plan to ensure sustainability. By the end of the class, you’ll have developed, at minimum, a user-facing signup page, a 30-second and five-minute elevator pitch and basic strategic and operating plans.

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COMMLD 570 D: Online Community Data Research

(

Hansen

)

- Current Quarter | 2024-2025 | Spring 2025

Track Neutral | Meets Research Methods Requirement | 5 Credits
Mondays 3/31 – 6/9, 6:00pm – 9:50pm | CMU 230
SLN: 12593

Course Description

Navigating online communities constitutes a large portion of what we experience as “the internet,” and yet understanding these communities is not always a straightforward or easy task. This course will explore the nature of online communities, different ways we can come to learn about them, and how we should think about handling the data we collect (and indeed, whether to collect it at all). Students will gain a basic social scientific foundation for thinking about communities and the affordances of computer mediated communication before surveying several established approaches to collecting and analyzing data produced by and about specific communities, including surveys, web scraping, and social listening/monitoring. 

Throughout, we will consider the ethical implications and demands of our work as researchers and professionals, emphasizing such values as respect for persons, prevention of harm, and beneficence. Students will conclude the course by developing group research projects using one or more of the methods we’ve learned together to answer a clearly defined research question and presenting their findings within a professional context.

Meets Research Methods Requirement.

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COMMLD 573: Listening and Leadership for Participatory Design Skills

(

Crofts

)

- Current Quarter | 2024-2025 | Spring 2025

Track Neutral | 2 Credits
Wednesdays 4/2 – 6/4, 6:00pm – 7:50pm | Online
SLN: 12594

Course Description:

While there are many skills that contribute to being an effective leader at any level of any organization, you would be hard-pressed to find a list that didn’t include listening up at the top. Across the field of professional communication, teams collaborate to design things every day—from a strategic communications plan to a new app. Participatory design centers the voices of end-users in the design process, with a goal to create products or services that thereby better meet the priorities of the user by listening carefully to their insights, observations, and feedback. (Other terms for participatory design include cooperative design, co-design, or community design.) One could argue that strong leadership and strong participatory design share a common feature when it comes to listening: both your colleagues and your clients thrive when you actively listen and learn from them.

This class takes an applied approach to listening skill development by inviting students to become keen observers of their listening habits, as well as active participants in strengthening this crucial skill set. We will explore listening as it relates to participatory design, from UX research to community development, and from listening across differences on diverse teams to advocacy movements.

Throughout the quarter, we were able to learn about various listening styles and how we can apply them in our personal and professional lives. To this day, I still reference the material and course reading that we learned and reviewed in class.–AK Sterling, MCCN cohort ‘19 alumni

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COMMLD 520A: Communications in the Age of AI

(

Schiller

)

- 2023-2024 | Winter 2024

Track Neutral | 3 Credits
Sundays 1/7, 1/21, 2/4, 9:00am – 5:00pm | CMU 230
Registration SLN: 12625

Course Description

This class will teach frameworks for thinking about AI’s impact on communications work across enterprise organizations, and practical applications for integrating it into daily work. Students will learn how to use AI strategically – to increase agility and accelerate work – while protecting key objectives of clarity, authenticity, security, and employee engagement.

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COMMLD 600: MC Research Project

(

)

- 2023-2024 | Summer 2024

Track Neutral | 5 Credits
Application Required

Course Description:

After completion of a minimum of 50% of Comm Lead course work, students can choose to conduct a scholarly research project. An MC Research Project is roughly the equivalent of a master’s thesis in scope and rigor, and requires the student form a committee of at least two faculty members to evaluate the work, as well as give a public presentation of the final deliverable. See complete details and application instructions on the Guide to MC Research Project page.

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COMMLD 583: Communications for Emerging Web Technologies

(

Tang

)

- 2024-2025 | Autumn 2024

Track Neutral | 5 Credits
Saturdays 9:00am – 5:00pm, 9/28, 10/12, 10/26, 11/9, 11/23 | Online
Registration SLN: 13081

Course Description

This course examines emerging forms of communication arising from the development of artificial intelligence tools, deep neural networks, web 3 technologies, interactive digital spaces, and online communities connected via social media platforms. We’ll lay out a framework to understand the emerging use cases of web 3 technologies such as blockchain, cryptocurrencies, decentralized autonomous organizations, decentralized apps, trustless/permissionless environments, and smart contracts. The course also investigates the use of interactive digital spaces such as massively multiplayer online games by users and the concept of the metaverse to create new standards of communication. We’ll use the evolution of online communities and social media platforms to examine the fundamental ways people communicate online. Last, the course explores the use of AI tools to generate content and its impact on communication standards. We’ll discuss how businesses, organizations, governments and individuals would leverage these emerging technologies to achieve communications goals.

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COMMLD 583: Communications for Emerging Web Technologies

(

Tang

)

- 2023-2024 | Autumn 2023

Track Neutral | 5 Credits
Saturdays 09/30, 10/14, 10/28, 11/18, 12/02, 9:00AM – 5:00PM | Online
Registration SLN: 23349

Course Description

This course examines emerging forms of communication arising from the development of artificial intelligence tools, deep neural networks, web 3 technologies, interactive digital spaces, and online communities connected via social media platforms. We’ll lay out a framework to understand the emerging use cases of web 3 technologies such as blockchain, cryptocurrencies, decentralized autonomous organizations, decentralized apps, trustless/permissionless environments, and smart contracts. The course also investigates the use of interactive digital spaces such as massively multiplayer online games by users and the concept of the metaverse to create new standards of communication. We’ll use the evolution of online communities and social media platforms to examine the fundamental ways people communicate online. Last, the course explores the use of AI tools to generate content and its impact on communication standards. We’ll discuss how businesses, organizations, governments and individuals would leverage these emerging technologies to achieve communications goals.

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COMMLD 581A: Communications in the Age of AI

(

Schiller

)

- 2024-2025 | Winter 2025

Track Neutral | 3 Credits
Sundays 1/12, 1/26, 2/9, 9:00am – 5:00pm | CMU 302
Registration SLN: 22146

Course Description

This class will teach frameworks for thinking about AI’s impact on communications work across enterprise organizations, and practical applications for integrating it into daily work. Students will learn how to use AI strategically – to increase agility and accelerate work – while protecting key objectives of clarity, authenticity, security, and employee engagement.

Note: This class assumes you have a basic understanding of the kinds of communications that typically occur in a professional organization. If you are totally new to corporate communications and have never worked in a communications environment, you can expect a steep learning curve.

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COMMLD 520C: Strategic Marketing Communication: Creating Integrated Solutions for Responsible Impact

(

Keyes, Ramos

)

- 2023-2024 | Winter 2024

Track Neutral | 5 Credits
Wednesdays 1/3 – 3/6, 6:00 pm – 9:50 pm | CMU 230
Registration SLN: 22325

Course Description:

How should a government agency respond in a Twitter war? How do you score a review for your new product in an online magazine? What’s the best way for a nonprofit to survive a communication misstep in our current cancel culture? This course is designed to help you obtain the knowledge and skills needed to apply a critical thinking approach to communication opportunities and marketing challenges. From creating mission statements to producing videos, this course will teach participants to anticipate the communication needs of an organization and develop effective solutions. We will use a variety of real-world scenarios, interactive discussions and guest lectures to provide practical insight, relevant theory and memorable learning. By the end of this class, you’ll have the knowledge, tools and techniques to understand the components of a strategic marketing communication plan and how to use it to get the right results and build your portfolio for future academic and professional endeavors.

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COMMLD 591: Independent Research

(

)

- 2024-2025 | Autumn 2024

Track Neutral | 1-5 Credits
Application Required

Course Description:

Independent Research projects are student-driven, with faculty serving in a loose advisory capacity. This option is for students with a clear project in mind who will only need minimal faculty support to accomplish their end goal. See complete details and application instructions on the Guide to Independent Research page.

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© Copyright 2025 Department of Communication. University of Washington

© Copyright 2025 Department of Communication. University of Washington