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Classes are designed to challenge your thinking and develop your professional skills. You’ll leave each class with a unique set of tools to approach new communications challenges.

Tailor your experience to your career goals by focusing on one of eight areas of specialization. Use the search widget below to sort classes by quarter, specialization, instructor and degree track for each quarter. Get a comprehensive view of the full academic year in our Course Guide.

View the University of Washington Academic Calendar for important dates, including quarter start and end dates, registration dates and deadlines, and campus holidays.

Registration numbers (SLNs) are located on the Time Schedule. Please read the Department’s statement on internet resource requirements for access to courses.

COMMLD 570B: The Future of Work: Resilient & Inclusive Leadership

(

Andersen, Williams

)

- 2023-2024 | Winter 2024

MCCN Elective | 5 Credits
Thursdays 1/4 – 3/7, 6:00pm – 9:50pm | CMU 230
Registration SLN: 22248

Course Description

As organizations navigate unprecedented changes driven by technological advancements, societal shifts, and global challenges, the need for resilient and inclusive leadership has become paramount. During this course, students will explore key aspects of effective leadership in the context of the future of work, including emotional self-awareness and agility, navigating the complexities of remote and hybrid work environments, and strategies to foster resilience, adaptability, and agility in individuals and teams. Additionally, students will discover and develop many of the leadership skills and knowledge they need to lead teams & contribute to organizational success, and learn strategies for fostering a sense of belonging, promoting diverse perspectives, and addressing biases to create a more inclusive organizational culture.

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COMMLD 543: Leadership Approaches to Equity Initiatives in Organizations

(

Ross

)

- 2023-2024 | Winter 2024

MCCN Elective | Meets Law & Ethics Requirement | 5 Credits
Wednesdays 1/3 – 3/6, 6:00pm – 9:50pm | DEN 213
Registration SLN: 12636

Course Description:

This leadership development course supports and challenges students to grow intra-personally in order to more effectively communicate and collaborate to change organizational systems and cultural norms toward greater equity, justice, diversity, access, belonging, and inclusion.  

The course is designed to meet students where they are and coach for growth in self-awareness, communication skills, and comprehension of equity concepts. Students learn interactively together in order to explore interconnections among dimensions of our intersectional identities and experiences of power, as well as developing our collective understanding of how organizations, and the people within them, function within larger societal systems of power. 

The course is structured along dual tracks of shared equity related content learning and individual-specific focused topical learning. Over the quarter, students transform their understanding of their identities and agency, gain confidence for communicating about often-taboo topics, experience iterative reflection as a social justice practice, and expand their comprehension of the distinct roles of individuals, groups, organizations, and societal structures in making genuine system change. 

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COMMLD 540F: Health Communications

(

Sandine

)

- 2023-2024 | Winter 2024

Track Neutral | Meets Law & Ethics Requirement | 5 Credits
Thursdays 1/4 – 3/7, 6:00pm – 9:50pm | CMU 126
Registration SLN: 22249

Course Description

“Communicating the data” and “following the science” are inadequate if real people’s needs, behaviors, and values are not well understood and centered in our health policies and messages. In this course, students will deepen their knowledge of health equity, population health, and the determinants that impact health in the systems and environments we live in and rely on. At the same time, we will explore how mis- and dis-information, medical mistrust and hesitancy, and the influences of mass media shape and control narratives that have enormous impact on people’s lives.

This course is designed for students working both in health communications and outside of the health sector. We will explore health communication practices and engagement methods like crisis and risk communications, health literacy and promotion, and strategic communications. Activities and assignments will be designed to help communication leaders build practical skills, such as developing briefings and op-eds, facilitating discussions, and creating crisis comms plans. 

Meets Law & Ethics Requirement.

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COMMLD 540A/B: Professional Longform Writing & Platforms

(

Crofts

)

- 2023-2024 | Winter 2024

Track Neutral | Meets Professional Writing Requirement (3 or 5 credit) or Research Methods Requirement (5 Credit) | 3 or 5 Credits | CMU 126
Sundays 1/7, 1/21, 2/4, 9:00am – 5:00pm | 3-credit section 540A | Registration SLN: 12632
Sundays 1/7, 1/21, 2/4, 2/18, 3/3, 9:00am – 5:00pm | 5-credit section 540B | Registration SLN: 12633

Please note: 540A is 3 credits, and 540B is 5 credits. These courses will run concurrently. Students registered for 540A (3 credits) will attend the first three dates, and students registered for 540B (5 credits) will attend all five dates.

Course Description:

Have you ever read an in-depth piece online that so moved you or shifted your thinking that you immediately sent it on to a friend or colleague? The “long-form” medium offers the writer ample space for synthesis, critique, and personal stories to capture the imagination, change the conversation, and inspire action. With a broad selection of writers, leaders, and cultural commentators as curricular guides, this course invites each student to hone their long-form professional writing skills (>1000 words) and deepen their understanding of the current professional communication long-form landscape. With scaffolded steps to refine their writing voice and scope, this course serves both students with writing experience, as well as those keen to develop this foundational skill. In addition, we will consider the evolution of platforms, from colonial-era pamphlets to today’s crowded community of digital newsletters, hosted by the likes of Substack, Mailchimp, or Ghost.

3-credit class Meets Professional Writing Requirement.

5-credit class meets either Research Methods or Professional Writing requirement. Class cannot be used to meet both requirements.

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COMMLD 537: Storytelling for Social Impact

(

Kessler

)

- 2023-2024 | Winter 2024

Track Neutral | 5 Credits
Saturdays, In-Person 1/6, Online 1/20, 2/3, 2/17, In-Person 3/2, 9:00am – 5:00pm | CMU 126
Registration SLN: 12631

Course Description:

Storytelling for Social Impact is a foundational class that focuses on the art and craft of nonfiction storytelling to communicate ideas and emotion, build relationships and community, promote change and inspire action. The class reflects the need in all sectors for superb storytelling. The class explores, investigates and discusses the elements of narrative — what makes a story a story – and looks at examples of nonfiction storytelling across media (text, sound, still image, moving image and multimedia combinations). This platform-agnostic, birds-eye view of story is about learning how to reframe/ reconceptualize “information” and “report” as story, how to locate the small story that illuminates the larger issue, and what it takes to produce such work. At its heart, the class is about learning how to conceptualize issues, topics, brands, and ideas as narratives. Students will learn to “think story,” to pinpoint, pitch and gather material for the production of original, compelling and persuasive content.

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COMMLD 520A: Communications in the Age of AI

(

Schiller

)

- 2023-2024 | Winter 2024

Track Neutral | 3 Credits
Sundays 1/7, 1/21, 2/4, 9:00am – 5:00pm | CMU 230
Registration SLN: 12625

Course Description

This class will teach frameworks for thinking about AI’s impact on communications work across enterprise organizations, and practical applications for integrating it into daily work. Students will learn how to use AI strategically – to increase agility and accelerate work – while protecting key objectives of clarity, authenticity, security, and employee engagement.

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COMMLD 510B: Listening Skills for UX

(

Crofts

)

- 2023-2024 | Winter 2024

Track Neutral | 2 Credits
Tuesdays 1/9 – 3/5, 6:00pm – 7:50pm | PCAR 297
Registration SLN: 12621

Course Description

While there are many skills that contribute to being a successful UX researcher, one of the most foundational is being a superb listener. Strong UX design relies on listening at many stages of the process: focus groups, client sessions, and 1:1 user interviews to name just three environments where these skills contribute to excellent deliverables.

Using UX researcher Ximena Vengoachea’s book Listen Like You Mean It as the core text, students in this class will learn techniques to actively engage with users, particularly in the 1:1 environment, by listening to their needs in order to glean meaningful data which then inform UX decisions. To do so, this class will spend the quarter hearing from UX practitioners about their listening habits, engaging in listening exercises, and in groups producing an original listening methodology proposal, all to refine essential listening skills required to conduct superior user research and to create user-centered deliverables.

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COMMLD 503A: Practicum—Building Community through Live Streaming

(

McLean

)

- 2023-2024 | Winter 2024

Track Neutral | 2 Credits
Mondays 1/8 – 3/11, 6:00pm – 8:20pm | CMU 126
Registration SLN: 22268

Note: Students enrolled in this practicum must be available all day Tuesday, February 13, 2024 to help produce a live stream of the annual Comm Lead Connects event.

Bridging the gap between brands and their audiences, interactive live streaming offers a transformative approach to deepening community ties and enhancing brand narrative. In this course, we focus on shifting from one-way broadcasts to immersive community-building experiences. Through hands-on experience with producing a live stream for the annual Comm Lead Connects event, students will experience the nuances of crafting a project that aligns with brand mission, values, and goals.

Drawing insights from seminal works like “Media Events” by Dayan and Katz and “Watch Me Play” by T.L. Taylor, we’ll understand the evolving dynamics of digital broadcasts and their potential for storytelling. Guided by principles from Charles Vogl’s “The Art of Community” and Priya Parker’s “The Art of Gathering”, we will emphasize the importance of purposeful engagement in virtual spaces.

By the course’s end, students will have a deep understanding of how live stream production can forge genuine community bonds. Leaving with a detailed guidebook, they’ll be ready to lead their own projects with confidence.

About Communication and Leadership Practicum:
Communication and Leadership Practicum courses can be taken at any time in your Comm Lead Journey. They give you the opportunity to engage in contemporary professional practice by addressing the challenges of real-life organizations. Each section is matched with a client organization or group of client organizations, and focuses on a distinct professional skill or practice that is deemed essential across a variety of professional fields. 

Designed to mirror a professional setting, our Practicum offer you the opportunity to work at a higher level and with greater responsibility than what you might encounter in an internship or in entry-level work. In the span of a quarter, you will enhance highly-desirable professional skills, produce work that you can include in your own professional portfolios, and most importantly, leave with a story–your story – of what you did in this project to create value for your client.

Credit/No Credit Only

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COMMLD 570A: Building Brands with Communication and Community

(

Kim

)

- 2023-2024 | Autumn 2023

Track Neutral | 3 Credits
Tuesdays 10/3-12/5, 6:00PM – 8:20PM | DEN 210
Registration SLN: 13022

Course Description:

An important way brands communicate who they are and what they do, is through community – through collaborations, partnerships and impact programs. This course will explore how partnerships and collaborations with like-minded brands or orgs, along with the communication strategy around them, grows your audience while furthering your mission. This course looks at how the right partnerships and collaborations help tell your story while deepening your relationship to your audience, the partner brand and others. This will include looking at both business partnerships (ones that further brand awareness, customer growth and sales) as well as social impact partnerships (ones that further customer loyalty, through things like givebacks, impact programs and public service). Lastly this course will also look at using your mission to create community impact programs and how to build powerful campaigns around them to grow your audience and engagement and create opportunities for others to share your story.

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COMMLD 530C: Building a Visual Campaign

(

Faris

)

- 2023-2024 | Autumn 2023

Track Neutral | 3 Credits
Sundays, 10/15, 10/29, 11/12, 9:00AM-5:00PM | CMU 126
Registration SLN: 23651

Course Description:

Images have a profound impact on our lives and have shaped our communities. Visuals reach people at an emotional level motivating us to act on a cause, influencing our decisions, or convincing us to buy one product over another. How do you bring visual content designed for a variety of channels together into a cohesive and compelling campaign? Through interactive coursework, thoughtful discussion, and real-world examples, students will walk away with the tools and knowledge to create campaigns that deliver results. Students will work in groups during three workshop-style days to develop and present a multi-channel visual campaign.

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COMMLD 510: Leveraging Diverse Perspectives in Product Content Design

(

Joslyn

)

- 2023-2024 | Autumn 2023

Track Neutral | 3 Credits
Mondays 10/2-12/4, 6:00PM – 8:20PM | CMU 242
Registration SLN: 23615

Course Description:

This course will guide students through a variety of techniques and processes to building experiences that are inclusive, and designed to directly serve their intended audience. This includes a lightweight look at understanding and defining your audience, testing for a variety of accessibility challenges, designing for inclusion, and an overview of ways to get feedback from your audience.Students will then be able to leverage these techniques to evaluate experiences to identify opportunities to improve.

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COMMLD 541A: Crisis Communication

(

Visneski

)

- 2023-2024 | Autumn 2023

Track Neutral Elective | Meets Law & Ethics Requirement | 5 Credits
Tuesdays 10/3-12/5, 6:00PM – 9:50PM | Online
Registration SLN: 13015

Course Description:

Nothing is more dramatic than a crisis. When an organization, company, industry, or individual in the public eye is in a crisis, communication is one of the crucial routes back to normalcy. Oftentimes, organizations find themselves unprepared when a crisis hits and only then think “Oh goodness, we should get a crisis communications plan in place!” Trying to “spin” a bad situation can both be unethical, and ineffective, damaging reputation, and subsequently business.

This course will teach you how to be rapidly responsive, responsible, and to avoid common pitfalls in crisis comms. We will examine how organizations attempt to anticipate and recover from crises, how the broadcast and print media cover different types of crises, how crisis communications fails, and how it succeeds.

Meets Law and Ethics Requirement.

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COMMLD 541B: Crisis Communication

(

Hennessey

)

- 2023-2024 | Autumn 2023

Track Neutral Elective | Meets Law & Ethics Requirement | 5 Credits
Wednesdays 9/27-12/6, 6:00PM – 9:50PM | DEN 112
Registration SLN: 13016

Crisis communications is about much more than “spin.”  Crises will happen – in government, in the corporate sector, in nonprofits and political campaigns.  What will differentiate you as a communicator is your ability to plan for it, navigate it in real time, and learn something from it.  There is opportunity in crisis.  A crisis forces us to look inside ourselves, at our policies, at our practices, and at how we do our business.

Of course, crisis communications has always been tough; social media and the advent of generative AI have just made it tougher.  We will navigate the latest cultural challenges, from “cancel culture” to messaging in our polarized society.  In this course, we will look at before the crisis (including planning), how we respond during the crisis (this includes the critical crisis communications plan) and after (this is where we cover actions one must take afterwards, including how to repair the damage done).  The class is designed to look at crises in various sectors and will include participation from professionals in the field.

Meets Law and Ethics Requirement.

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COMMLD 540A: The Power of Revision

(

Baltus

)

- 2023-2024 | Autumn 2023

Track Neutral | Meets Professional Writing Requirement | 3 Credits
Mondays 10/2-12/4, 6:00PM – 8:20PM | CMU 126
Registration SLN: 13013

Course Description

No matter what kind of writing you do, editing skills are essential to producing your best work. In this course, experienced writers will learn a rigorous, methodical approach to revision that transforms a rough draft into a compelling finished piece. You’ll gain the awareness and control you need to diagnose and address problems, develop ideas and themes, create structure, and craft a story. You’ll also hone your ability at the line level, learning ways to make your writing clearer and more precise by eliminating clichés, clunky phrases, and extraneous words. As an editing workshop, this course emphasizes the importance of giving and receiving kind, productive feedback. It focuses on longer-form texts for public audiences, such as blog posts, executive op-eds, and news releases, though its principles are applicable to all forms of writing and creative iteration.

Meets Professional Writing Requirement.

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COMMLD 583: Communications for Emerging Web Technologies

(

Tang

)

- 2023-2024 | Autumn 2023

Track Neutral | 5 Credits
Saturdays 09/30, 10/14, 10/28, 11/18, 12/02, 9:00AM – 5:00PM | Online
Registration SLN: 23349

Course Description

This course examines emerging forms of communication arising from the development of artificial intelligence tools, deep neural networks, web 3 technologies, interactive digital spaces, and online communities connected via social media platforms. We’ll lay out a framework to understand the emerging use cases of web 3 technologies such as blockchain, cryptocurrencies, decentralized autonomous organizations, decentralized apps, trustless/permissionless environments, and smart contracts. The course also investigates the use of interactive digital spaces such as massively multiplayer online games by users and the concept of the metaverse to create new standards of communication. We’ll use the evolution of online communities and social media platforms to examine the fundamental ways people communicate online. Last, the course explores the use of AI tools to generate content and its impact on communication standards. We’ll discuss how businesses, organizations, governments and individuals would leverage these emerging technologies to achieve communications goals.

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COMMLD 570D: Media Entrepreneurship

(

Anand, Briggs

)

- 2023-2024 | Autumn 2023

Track Neutral | 3 Credits
Tuesdays 10/3-12/5, 6:00PM – 8:20PM | DEN 213
Registration SLN: 23354

Course Description

This course is for anyone who wants to learn what it takes to build something from scratch, from user research, to creating buy-in to launching your idea. We’ll cover product development frameworks, operational thinking and crucial leadership skills to develop a new product, service or program as a standalone business or within an existing organization. We’ll practice how to define and verify a problem to solve for your users, test your assumptions, create buy-in and collaborative structures among leadership and design a strategic and operating plan to ensure sustainability. By the end of the class, you’ll have developed, at minimum, a user-facing signup page, a 30-second and five-minute elevator pitch and basic strategic and operating plans.

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© Copyright 2025 Department of Communication. University of Washington

© Copyright 2025 Department of Communication. University of Washington