Meg Jeffrey

Cohort 09, Master of Communication in Digital Media (MCDM)
Sr. Executive Business Partner at Twitch
Meg Jeffrey on LinkedIn

To start, if I approached you at a picnic and asked what you were up and enjoying these days, how would you answer?

I recently moved to San Francisco after spending more than a decade in the Pacific Northwest. I’m enjoying exploring this new city, which offers the perfect mix of technology and nature (but with significantly more sunshine than the Puget Sound).

The theme of this newsletter is “A Day in the Life,” so we’re asking both faculty and alumni to step us through a day in their life—any day of the week you choose—starting with their morning and taking us through the sweep of the day. (Think of it as similar to the NYT “Routine” column.)

How do you start your day? What are your routines, especially ones that might fall under the big tent of communication, digital media, communities and networks?

I wake up with the help of my Philips alarm clock, which mimics the sunrise (necessary because I live in a section of the city that’s perpetually foggy). I try to observe some basic self-care before looking at my phone: stretching, hydration, the essentials. Starting with a clear head is what allows me to sustain myself throughout the day. By 7:00 AM, I start getting Slack pings from our global company, and we’re off to the proverbial races. 

I currently support five executives at Twitch, each with their own routines, meeting preferences, and team cultures, so there’s a lot of context-switching as I move from assignment to assignment. Every day is different, but multitasking is constant. However, in the midst of chaos, I always hold a little time for whimsy: themed prompts in Slack challenge my teams to think creatively and build community, and it’s also an opportunity to turn our engineers into flash-storytellers.

What does the middle of the day include? Are you at home? Out and about? How do you get around? What is the tempo like and what do you enjoy about your routine?

The middle of the day is when I get to take a breath; I grab lunch with colleagues or go for a walk around downtown San Francisco. I love working in a section of the city that’s rich with history and showcases an astonishing array of architectural styles. From the peaked pagodas of Chinatown to the glass and chrome of Salesforce Tower, the skyline never disappoints. The afternoon is also when I’ve caught up to myself and have time for deeper, future-facing work: researching team activities for onsites, interviewing staff in my capacity as the lead of one of our employee resource groups, or diving into the latest AI training. This is the time of day when I can let my mind and body seek out new horizons, both professional and literal.

How about the latter part of the day? Out on the town? At home? What are some aspects of your day-to-day that alumni from Comm Lead might find interesting?

There are some days when work extends past five o’clock, which is why my afternoon slow-down is critical. However, on days when I can wrap up and step away, I commute back home on one of the city’s many famed MUNI buses (not to be confused with BART). If I don’t have any plans, I make myself a meal (taking full advantage of my access to California produce) and usually unwind with a film, a book from my TBR pile, or a video essay on YouTube. On Wednesday nights, I sing with a community choir in the city (it’s a great way to regulate your nervous system), and on Thursdays, I play games with my coworkers (more on that below).

Finally, we always ask: what’s a favorite piece of content—anything goes!—you’ve been hooked on lately you think Comm Lead alumni might enjoy? 

Playing TTRPGs (tabletop role-playing games) with my colleagues has been a highlight of 2026. At tech companies, there can be challenges bridging the engineering and non-dev sides of the office, but a shared Dungeons & Dragons campaign is an opportunity for every role to shine. I’m currently at the start of our second game of Mothership, a sci-fi horror title. Playing with this small group of coworkers has been a great low-stakes exercise in collaborative storytelling and problem-solving. It’s also a creative way to release stress—facing down crab-monsters is way less terrifying than shifting product launches. Plus, we’re having fun!