Driving results with data. Building authentic brands and communities. Focused on leading by example and building positive work cultures. Most importantly, creating customers for life. As CMO for Tableau Software, the leader in on-premises and SaaS business intelligence & analytics platforms, Elissa Fink led all marketing strategy, communications and execution for 11+ years, from pre-IPO startup with ~$5 million annual revenue to a public, global enterprise (NYSE:DATA) with $1 billion in annually recurring revenue. She led and managed high growth while scaling the company and building a disruptive global brand.
Prior to Tableau, Elissa served in marketing, communications, analytics, product management and product engineering executive positions at IXI (now Equifax), Tele Atlas (now Tom-Tom), and other technology companies. She began her career selling advertising for the Wall Street Journal. Elissa holds a BA from Santa Clara University and a MBA in Marketing and Decision Systems from USC Marshall. Now semi-retired, Fink advises tech companies and serves on multiple boards.